UK: Unlike previous TV-campaigns from Capital this time the music stars are backstage at the Summertime Ball, and in Capital’s studios and offices. Local versions with breakfast teams are made for London, Manchester and Liverpool.
The website Earshot Creative writes of the new advert:
It’s testament to Global’s investment in its Leicester Square facilities that the studio shots here can be intercut directly with stagework from Wembley Stadium. Would pictures from your radio studio stand up to that?
Have a look yourself: