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Bayern 3 partner with ReelWorld for new sound

Germany: Bayern 3, a station from the Bavarian State broadcaster Bayerischer Rundfunk, has launched a new custom jingle package composed and produced by ReelWorld as part of a station wide refresh.

Press release:

Bayern 3, operated by the Bavarian State broadcaster Bayerischer Rundfunk, recently launched a new daytime line up and partnered with ReelWorld to create new jingle themes to air across the output.

The 14 theme package skilfully matches the station’s Hot AC playlist, mixing the latest chart release alongside some of the biggest hits from the last few decades.

Markus Stang is Head of Sound Design at Bayern 3:

– We needed a jingle package that would fit perfectly on a modern hit radio station and ReelWorld had the answer. Every single jingle works exceptionally well for both music flow and ear catching production values.

Paul Fernley is ReelWorld’s European Sales Manager based at MediaCityUK:

– We were honoured to be invited to create the new sound of Bayern 3. Their new themes match wonderfully with the music the station plays with warm and engaging vocals.

Bayern 3 join the list of stations airing new ReelWorld jingles in the last 12 months including Spree Radio in Berlin, 95.5 Charivari in Munich, Donau 3 FM in Ulm and bigFM in Stuttgart.

For more information about ReelWorld jingles and radio imaging go to reelworld.com and follow their adventures on Twitter @reelworldeurope

This is a snap from the vocal session:

b3-rw-vocal-session

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