PPM – 33/2017 [14.08.17 – 20.08.17]

RadioAssistant follow the ratings in Sweden on a weekly basis. We do not comment on the figures, but offer an overview of the last four weeks so you can track changes and spot trends. If you want further insight into this market, please get in touch. We are happy to be of assistance: ratings@radioassistant.com.

The figures are daily by PPM in a national universe 12-79, measured by Kantar SIFO.

Week 33 was the period between August 14, 2017 and August 20, 2017.

Radio Groups - Reach - Wks 30-33/2017
Station Week 30 Week 31 Week 32 Week 33
SR Radio 53.1% 53% 55.3% 56.5%
Bauer Media 23.3% 23% 22.9% 23.7%
MTG Radio 16.5% 15.8% 15.7% 18.4%
Radio Groups - Share - Wks 30-33/2017
Station Week 30 Week 31 Week 32 Week 33
SR Radio 77.5% 78.1% 78.8% 77.1%
Bauer Media 13.8% 14.2% 12.7% 14.4%
MTG Radio 8.7% 7.7% 8.5% 8.5%

Complete ratings breakdown follows:

All stations - Daily Reach - Wks 30-33/2017
Station Week 30 Week 31 Week 32 Week 33
SR P4 37.4% 36% 39% 38.5%
Mix Megapol 15.5% 15.6% 15.5% 15.5%
SR P1 14.9% 15% 14.6% 15.2%
SR P3 11.9% 12.8% 13% 13.7%
RIX FM 12.4% 11% 11.1% 13.1%
NRJ 6.7% 6.4% 6.1% 6.9%
Rockklassiker 2.8% 2.9% 2.6% 3%
SR P2 2.3% 2.4% 2.4% 2.1%
All stations - Daily Share - Wks 30-33/2017
Station Week 30 Week 31 Week 32 Week 33
SR P4 53.6% 52.6% 54.4% 52.6%
SR P1 15.1% 15.8% 14.8% 14.3%
Mix Megapol 9% 9.8% 9% 9.7%
SR P3 7.2% 8.1% 8% 8.7%
RIX FM 5.3% 4.6% 4.4% 4.8%
NRJ 1.9% 2% 1.9% 2.2%
SR P2 1.1% 1.2% 1.3% 1%
Rockklassiker 1.5% 1.5% 0.8% 1%


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