PPM – 34/2017 [21.08.17 – 27.08.17]

RadioAssistant follow the ratings in Sweden on a weekly basis. We do not comment on the figures, but offer an overview of the last four weeks so you can track changes and spot trends. If you want further insight into this market, please get in touch. We are happy to be of assistance: ratings@radioassistant.com.

The figures are daily by PPM in a national universe 12-79, measured by Kantar SIFO.

Week 34 was the period between August 21, 2017 and August 27, 2017.

Radio Groups - Reach - Wks 31-34/2017
Station Week 31 Week 32 Week 33 Week 34
SR Radio 53% 55.3% 56.5% 57%
Bauer Media 23% 22.9% 23.7% 23.9%
MTG Radio 15.8% 15.7% 18.4% 16.3%
Radio Groups - Share - Wks 31-34/2017
Station Week 31 Week 32 Week 33 Week 34
SR Radio 78.1% 78.8% 77.1% 77.8%
Bauer Media 14.2% 12.7% 14.4% 13.8%
MTG Radio 7.7% 8.5% 8.5% 8.4%

Complete ratings breakdown follows:

All stations - Daily Reach - Wks 31-34/2017
Station Week 31 Week 32 Week 33 Week 34
SR P4 36% 39% 38.5% 39%
Mix Megapol 15.6% 15.5% 15.5% 15.9%
SR P1 15% 14.6% 15.2% 15.4%
SR P3 12.8% 13% 13.7% 14.1%
RIX FM 11% 11.1% 13.1% 11.8%
NRJ 6.4% 6.1% 6.9% 6.7%
Rockklassiker 2.9% 2.6% 3% 3.1%
SR P2 2.4% 2.4% 2.1% 2.4%
All stations - Daily Share - Wks 31-34/2017
Station Week 31 Week 32 Week 33 Week 34
SR P4 52.6% 54.4% 52.6% 51.3%
SR P1 15.8% 14.8% 14.3% 15.7%
Mix Megapol 9.8% 9% 9.7% 9.2%
SR P3 8.1% 8% 8.7% 9.1%
RIX FM 4.6% 4.4% 4.8% 4.7%
NRJ 2% 1.9% 2.2% 2%
SR P2 1.2% 1.3% 1% 1.2%
Rockklassiker 1.5% 0.8% 1% 1.4%


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